our story

Goodwork started as Ford HR in 2016. Before it was a we, it was just a me. When Ford HR was founded by Steve Ford, he was determined to go it alone! Until he wasn't. 

It eventually clicked that there was a whole world of HR superheroes out there who could add an array of diverse experience, skillsets, mindsets and quirks to the exceptional impact that we make on our clients.

Over the years, one incredible Goodworker after another has added to the excellence of our team, and we are now a pretty formidable collective. Side note - we are also incredibly fun to have at your Christmas party. That’s a conversation for another time.

In 2024, we became Goodwork. Our first ever team member, Alice, became a co-owner and Director! We took on a new name and a new brand to really encapsulate what we are all about. We have a shared passion for building relationships with clients and showing them the difference that great HR can make.

We believe that when work is good, it's great. For everyone. Our job (our purpose!) is to work with business leaders to systematically remove the barriers, so that their teams can achieve their potential.

Goodwork!

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Your Outsourced HR Department People + Performance Projects Ad Hoc Support Internal HR Team Mentoring In-House Capability Development Workshops

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Person sitting on wooden steps wearing glasses, a light blue polo shirt, jeans, and white sneakers, smiling at the camera.

STEVE FORD

DIRECTOR

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Alice Atkins

DIRECTOR

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Amie Forsyth

PEOPLE + CULTURE STRATEGIST

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Woman in a green shirt sitting on steps, smiling

Ashleigh Navaratnam

OPERATIONS SPECIALIST

KEVIN BREW

PEOPLE + CULTURE ADVISOR

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Woman in a white patterned dress sitting on wooden steps indoors, smiling at the camera.

Hannah Greig

PEOPLE + CULTURE STRATEGIST

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Woman sitting on steps, wearing a white shirt and dark pants, smiling, black and white photo.

Natalie Field

HR COMPLIANCE + SYSTEMS STRATEGIST

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Woman sitting on staircase, smiling, wearing a white shirt and checkered pants.

Tahnee Boucaut

PEOPLE + CULTURE ADVISOR

our values

Our values are the DNA of our business and you can expect to see them in action when you work with us!

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Illustration of a person with short hair showing two peace signs.
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